Monday, April 18, 2005

 

Are they afraid to buy from you?

It's natural for humans to procrastinate and delay a purchase because they're fearful of making a mistake.

One surefire way to nudge your prospect to a purchase is the ethical use of scarcity. Scarcity exploits their innate fears to buy sooner rather than later.

Here's how to easily turn procrastinators into buyers...


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