Sunday, January 16, 2005
Fast path to better advertising
If you've ever wondered why the quality of Japanese cars is so high, the real credit goes to Dr. Genichi Taguchi.
His Taguchi Method puts a dollar sign on the value of improving the quality of a product.
... But you can use the same "predictive modeling" to squeeze up to 13 times more response without spending an extra dime on your next advertising campaign.
Find out how to exponentially increase your advertising return on investment in about 3 weeks at...
His Taguchi Method puts a dollar sign on the value of improving the quality of a product.
... But you can use the same "predictive modeling" to squeeze up to 13 times more response without spending an extra dime on your next advertising campaign.
Find out how to exponentially increase your advertising return on investment in about 3 weeks at...
Category: Marketing